In order to check out this myth, we took two virtual machines and concomitantly registered a YouTube account on each of them. And for each of the accounts, we created two channels and uploaded 10 videos. The channels underwent all the registration stages required. Videos were uploaded by pairs, concomitantly on both channels. They were similar as for their title, bitrate, description, resolution, timing, and tags. Videos differed only by the fact that the first of YouTube channels, where they were uploaded, was bound to a popular page in Twitter, and the second wasn’t.
(Fig.1)
First 5 videos were posted in Twitter feed from the YouTube account bound to it. The rest of the videos were not published in Twitter. These posts had no influence on the results of our experiment.
Our Team carried out analysis on a daily basis, for 14 days. At the end of our experiment, the values decreased from 60% to 10%. (Fig.2)
(Fig.2)
(Fig.3)
Conclusion: binding of a YouTube channel to a widely promoted account in Twitter influences video’s ranking and its position in search results.
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